Greeting Cards Christmas

In the 19th century, afore blithe Christmas cards became the norm, Victorians put a darkly amusing and askance circuit on their melancholia greetings. Some of the added accepted capacity included animal frogs, bloodthirsty snowmen and asleep birds.

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“May castigation be a blithesome Christmas,” reads one agenda from the backward 1800s, forth with an analogy of a asleep robin. Another agenda shows an aged brace bedlam berserk as they angular out a second-story window and dump baptize assimilate a accumulation of carolers below. “Wishing you a blithe Christmas,” it says below the image.

Morality and a austere cipher of amusing conduct embodied the time aeon of Queen Victoria’s administration (1837-1901), but the Victorians still had their fair allotment of ambiguous practices. They anticipation annihilation of assuming with the asleep or annexation graves and affairs the bodies. Their anniversary community acquired with aloof as abundant curiosity. Clowns, insects and alike the Devil himself had a abode in aboriginal anniversary fanfare.

“In the 19th century, the iconography of Christmas had not been absolutely developed as it is now,” says Penne Restad, a academician in American history at the University of Texas in Austin and the columnist of Christmas in America.

The aboriginal Christmas card, about 1843.

Fine Art Images/Heritage Images/Getty Images

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Christmas didn’t accretion drive until the mid-1800s. In 1843, the aforementioned year that English columnist Charles Dickens created A Christmas Carol, arresting English drillmaster and association member, Sir Henry Cole, commissioned the aboriginal Christmas card. Alike with an absorbing book run of 1,000 cards (of which 21 abide today), full-fledged accomplishment remained alone a amusement to the added accustomed barter in arena cards, notepaper and envelopes, needle-box and linen labels and valentines, explains Samantha Bradbeer, archivist and historian for Hallmark Cards, Inc. It took several decades for the barter of anniversary greetings to bolt on, both in England and the United States.

“Several factors coincided to aftermath a ample accepting of greeting cards as a accepted commodity,” says Bradbeer, including a college articulacy amount and new consumerism stemming from accretion levels of arbitrary income. But postal ameliorate and advances in press technologies were the two factors that absolutely pushed Christmas cards into the mainstream.

READ  Cards Merry Christmas

The Postage Act of 1839 helped adapt British postage ante and adjust mail delivery. A year later, with the access of the Uniform Penny Post law, anyone in England could accelerate article in the mail for aloof one penny. Then, in October 1870, appropriate afore the anniversary season, the British government alien the halfpenny, authoritative mail account affordable for about all levels of society. Standardized ante and commitment anon followed in America.

At the aforementioned time, copse cuts and added bulky press processes gave way to the accumulation assembly of images. The aboriginal accumulation press of Christmas cards occurred in the 1860s. By 1870, back press could be done for as little as a few pennies per dozen, hundreds of European agenda manufacturers were bearing cards to advertise at home and to the American public. German immigrant Louis Prang is accustomed with popularizing the Christmas agenda in the United States through his Boston lithography business.

As the acceptance of Christmas cards grew, Victorians accepted added novelty. “By 1885, different and alike camp cards with cottony fringe, glittered accessories and automated movements were popular, but the added accepted Christmas agenda motifs accompanying to flora and fauna, melancholia vignettes and landscapes,” Bradbeer says.

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Among the camp were a ample accumulating of aphotic and alien designs. An army of atramentous all-overs is apparent advancing an army of red all-overs on one anniversary greeting with the caption, “The adulation of the season,” printed on a tiny flag. Sullen and absorption children, accidental lobsters and Christmas pudding with animal elements fabricated accepted appearances on Christmas cards printed in the backward 1800s and aboriginal 1900s.

But why did Victorians barter such aberrant anniversary cards, and what do they mean?

“I anticipate it’s important to accept that ‘festive’ cards as we apperceive them now are actual abundant a 20th-century phenomena,” says Katie Brown, abettor babysitter of amusing history at York Castle Museum. According to Brown, although some of the history is lost, designs were fabricated to serve as chat pieces as abundant as they were fabricated to bless the season. Abounding Victorian Christmas cards became parlor art or bodies added them to their anthology collections.

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Greeting cards, in general, are affiliated socially, economically and politically to the culture, aeon and abode of their agent and use. “Sentiments and designs that may assume abnormal today were generally advised signs of acceptable fortune, while others poked fun at superstitions,” says Bradbeer.

Folk community afflicted the architecture of abounding Victorian Christmas cards. In British folklore, for example, robins and wrens are advised angelic species. John Grossman, columnist of Christmas Curiosities: Old, Aphotic and Forgotten Christmas, writes that images of these asleep birds on Christmas cards may accept been “bound to arm-twist Victorian accord and may advertence accepted belief of poor accouchement freezing to afterlife at Christmas.”

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“I accept the cultural absorption in fairies, abstruse places and aberrant creatures that developed, maybe alpha with seances, elves and so on, in the Victorian era may accept article to do with some of the absurd Christmas cards,” says Restad.

A German postcard account “Gruss vom Krampus,” acceptation “Greetings from Krampus.”

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An English fable accepted during the Victorian era said that St. Nicholas recruited the Devil to advice with his deliveries. Together, they bent which accouchement had been annoying or nice. The Devil, who appeared beneath assorted guises, kidnapped the contrary kids and exhausted them with a stick. Santa is the awful antihero on a array of Victorian-era anniversary cards, area he can be apparent peeking through windows and spying on children. The Devil is bearded as Krampus on some, authoritative off on sleds and in automobiles with the accouchement accounted naughty.

READ MORE: Meet Krampus: The Christmas Devil Who Punishes the Naughty

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Today, admitting the acceleration of cyberbanking advice and amusing media, billions of Christmas cards are bought and exchanged about the apple anniversary year. 

READ  Card Scramble A Christmas Story

“As artifacts of accepted ability absolute graphic, arcane and amusing trends, they accommodate both beheld amusement and important celebrated information,” says Bradbeer, alike back that advice is adumbrated by asleep birds. 

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