Vistaprint Analysis Shows Baby Businesses Owners Met Ambition of Increasing Chump Abject in 2012
VENLO, The Netherlands – Vistaprint N.V., a arch online provider of able business articles and casework to micro businesses and the home, today appear the after-effects of its annual “Small Business Beatitude Index.” The basis gauges micro business buyer affect and provides insights on capacity that accommodate all-embracing happiness, chump growth, and revenue. Additionally, Vistaprint explored baby business owners’ reflections on 2012, their angle compared to this time aftermost year, and their angle on 2013.
Last year, the Baby Business Beatitude Basis analysis showed that the cardinal one ambition for baby business owners was to access their cardinal of barter in 2012. This year, the analysis appear that 73 percent of baby business owners did, indeed, see a absolute access in chump growth.
With attention to revenue, compared to this time aftermost year, 60 percent of baby businesses surveyed appear acquirement advance in 2012, a slight abatement from the 71 percent of baby business owners that appear an access in acquirement in 2011. However, 79 percent of baby business owners ahead their aggregation will abound acquirement in 2013.
“It is auspicious to apprehend that baby business owners are optimistic about their acquirement goals and aggregation growth,” said Don LeBlanc, arch business administrator for Vistaprint. “As a company, we are consistently evolving to accommodated the needs of our customers, and consistently attending advanced to the acknowledgment from these surveys so that we can abide to advice baby business owners accommodated their goals with professional, affordable and alone business materials.”
Similar to aftermost year, a majority of the baby business owners surveyed say articulate referrals from barter had the better appulse on chump growth. This year, baby business owners plan to advance best in chump referrals through abounding strategies, including advertence a barometer affairs on business cards, postcards and marketing materials.
The annual Baby Business Beatitude Basis analysis generated about 1,300 responses from U.S.-based micro businesses (businesses with amid 1-10 employees) and appear that the all-inclusive majority of micro business owners are optimistic about active their own businesses, with 78 percent advertisement that they are either blessed or actual happy. Even admitting it is alone February, 48 percent of baby business owners address that they are already on clue to accomplish added than they did aftermost year.
Vistaprint conducts approved surveys with its U.S. micro business chump base, authentic as baby businesses with amid 1-10 advisers that primarily assignment out of their homes and accomplish beneath than $100,000 annually in revenues. This online analysis was conducted from February 10 to 17, 2013 with about 1,300 absolute respondents and a allowance of absurdity of additional or bare 5 percent at the 95 percent aplomb level.
While the Baby Business Beatitude Basis offers acumen about the affect of micro businesses generally, it does not announce or represent changes in Vistaprint’s business after-effects for any period.
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